Enquiry Systems Case Study Example | Topics and Well Written Essays - 4000 words

Enquiry Systems - Case Study ExampleThey have discovered that some of their previous customers simply plan their holidays by searching all touristic entropy about their destination on the internet. They can simply reserve a hotel in a nonher country and they can easily reserve and buy their rush tickets through the World Wide Web. In addition, many airlines has sold travel packages to their customers themselves and they found they did not need to pay a commissions to travel agencies.The managers of Garbett Tours have as well found that some travel agencies in recent years have changed/adapted their business to the changes of information technology. They have discovered that the concepts of B2B (Business to Business) and B2C (Business to Consumer) determines the relations of online businesses in invigorated and modern information technology. Having a view on some of successful online travel agencies, they are determined to adapt Garbett tours to new internet based market.The metho d acting of enquiry for this case study is based on UST (unbounded system thinking) since the problem is complicated and the source of the problems seems to be the entities which effect each other. Therefore finding an admit source of the problem, is difficult because we are dealing with the innovations in IT industry, change of the way other providers like Airlines serve their customers, the drivers that effect the tourism industry and the root word of removing layers from the package holiday distribution network. In order to resolve the problems faced by Garbett Tours, creative approaches to the solution are needed which will be discussed in following tasks.Task 2According to Poirier (2000) tourism today is second only to oil as the worlds leading export commodity, accounting for global sugar of more than $300 billion, or nearly 25 per cent of total world GNP. Over the last two decades, tourism has proved to be the worlds fastest growing economic sector, with average growth of 7.1 per cent per year in arrivals and 12.5 per cent in receipts.1(Citation Needed) Despite these statistics, tourism growth in many countries has not been this high, in particular those countries confronted with various governmental instabilities that have slowed development in tourism.(JR Ryu, 2006)Political stability and political relations influence the image of destinations in touristic regions (Hall and OSullivan,1996, JR Ryu, 2006). The political aspects of tourism are interwoven with its economic consequencestourism is not only a continuation of politics but an integral part of the worlds political economy. In short, tourism is, or can be, a tool used not only for economic but for political means (Edgell, 1990, JR Ryu, 2006).History shows that tourism has been always stirred by political instabilities. An example of political instability is the issue of Tiananmen Square, June 4 1989 in China. Prime time news coverage showed army tanks threatening the civil population. Aft er that, Tiananmen Square incident Hotel occupancy rates in Beijing dipped below 30 per cent and as a result, Tourism payment for China declined by $430 million in 1989 alone.( JR Ryu, 2006) (This needs a citation)Other political drivers are the effects of military coups